Real world solutions for global challenges
Our purpose is to build trust in society and solve important problems. This, combined with our values, guides our behaviour and actions. Our infrastructure for sound governance, independence, ethics and compliance is equally important.
The market economy is the most powerful generator of social progress ever created. It has always depended on a system of rules, but now it is clear that there are major and growing challenges, which the current system is not adequately addressing - with climate change, economic exclusion and inequality among the most obvious symptoms. We have a design problem.
Market economies and business activities should be intentionally designed to deliver outcomes which support the wellbeing of people and our planet. This is not about a choice between profit and purpose - it is about making sure that profit is delivered as a consequence of purpose, a purpose which is consistent with these broader objectives.
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Here are some of our leaders talking about why creating a common purpose matters.
Collaboration between business and government is essential to combat the existential threats facing the planet. Peter Bakker of the World Business Council for Sustainable Development and PwC’s Global Corporate Sustainability Leader, Colm Kelly discuss the actions that will make a difference today.