PwC Boston and London: Seeing a new side of PwC in New England and Old England​

February 19, 2025

In this Special Report, TBR reflects on the presentations and discussions after attending the PwC analyst summits in Boston and London in October 2024.

Commenting on the Boston event, the report states, ‘PwC has unquestionably built a brand around trust, as reflected in the two main themes woven throughout the Boston PwC Analyst Summit: risk and cybersecurity. In TBR’s view, PwC’s fundamental value proposition around trust reflects PwC US’ strong governance, risk and compliance (GRC), cybersecurity and technology capabilities. TBR views risk and cybersecurity offerings as natural enablers for client discussions around business model reinvention and — when complemented by credible customer zero use cases across multiple domains, including AI — an extension of trust throughout a client’s ecosystem.’

Per TBR, an emphasis on data sustainability and GenAI is central to PwC’s long-term investment strategy, forming the foundation of every business line. PwC’s role as what TBR calls a “technology orchestrator” reflects PwC US’ commitment to navigating the intersection of renewable energy, AI and other emerging technologies to help clients adapt and grow.

Commenting on the London event, the report states, ‘to address the megatrends and capture opportunities, PwC is investing in three key areas both globally and in EMEA: sustainability, trust and business model reinvention (BMR). BMR requires helping clients operate in new ecosystems to find future areas of growth and reconsider how products and services will change. According to PwC EMEA leaders AI, data and technology cut across all three, and every enterprise must be able to operate and be successful in these areas.’

It goes on to say, ‘PwC EMEA leaders noted that “every day PwC follows two principles”: 1) emphasizing client centricity, which PwC and TBR both recognize sounds obvious and is not differentiating but, according to PwC, is a key to success; and 2) a global network of firms that come together to seamlessly deliver services to clients. Pursuing these initiatives enables PwC to deliver reinvention and transformation services through an industry play, leading with the right approach to drive value, cocreation and evolution services.’

In TBR’s view, ‘PwC’s twin analyst events at the end of 2024 showed a network shifting into a new gear, perhaps reflecting leadership changes or the changing environment for professional services as the GenAI age begins to mature and PwC’s strategic investments and its own business model reinvention begin to take shape.’

Paul Griggs, Senior Partner, PwC US, said, “What differentiates us is how we combine our technology, industry insights and the power of our people, thinking and acting differently to drive our clients to the leading edge. From forward-looking conversations to real-world solutions, technology powers everything we do and everything we deliver.”

David Padwick, Partner, EMEA Consulting Leader, PwC UK, said, “We were delighted to host the Analyst Summit in London. It’s clear the message successfully landed that wherever our clients are on their journey to innovation and growth, we are here to help. Using PwC’s business model reinvention framework, we collaborate closely with organisational leaders to drive value creation and to support growth. Our focus is to use our human-led, tech-powered capabilities to help you radically transform how you create, deliver, and capture value."

Contact us

Rob Donnelly

Rob Donnelly

Global Analyst & Advisor Relations Leader, PwC US

Tel: +1 (917) 471 3355

Strategy + business, a PwC publication

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