Through building multimedia classrooms and developing financial curriculum, PwC China is helping children in rural areas to thrive in the new world.
At over 96%, China has one of the highest literacy rates in the world1, thanks to its education reforms including free primary school places for all. However, technology adoption continues to advance at different speeds in rural and urban areas, contributing to unequal access to digital education in some communities. Investing in education has been a key focus area at PwC China for more than a decade, and we have established a strong foundation and framework for helping address local issues. At PwC China we are continuing to expand the scale and reach of our education initiatives at a local level, to help ensure equal access to education in China.
1 https://worldpopulationreview.com/country-rankings/literacy-rate-by-countryOpens in a new window
Together with Adream Foundation, a non-governmental organisation (NGO), PwC China sponsored seven “Adream Center” classrooms at schools in Yunnan and Hebei provinces. The classrooms are equipped with multimedia teaching facilities, and tablet PCs, books for students and teacher-training materials. Multimedia tools and interactive teaching techniques give students the opportunity to learn more and acquire digital skills. Adream Foundation is one of the charity partners that PwC China has been working with to help close the skills and opportunity gap for children and youth in rural China. We are working with Adream Foundation to help students in rural and underserved communities, developing curriculum and programmes that provide quality education.
PwC China helped Adream Foundation develop a new financial literacy curriculum which is aimed at benefiting tens of thousands of middle school students annually. By FY23, 1,200 teachers delivered this new course to classes in 500 schools across China, reaching over 100,000 students. Supporting the education system in this way will help to ensure the next generation has the right skills to make sound financial decisions.
As we move forward, our community investments will increasingly focus on upskilling, to help people live, learn, work and participate in the digital world, and PwC China is prioritising programmes that equip children and youth with digital skills, particularly those who are at risk of being left behind.