What changes minds on GenAI? Adopting it A significant finding from PwC’s 27th Annual Global CEO Survey strengthens the hand of CTOs seeking to leverage generative AI for their business.
Gen AI is a tool for growth, not just efficiency Tech CEOs are investing to build their workforce and capitalise on new opportunities from generative AI. That’s a sharp contrast to how their peers view it.
Investors on AI: Speed up, but drive carefully Respondents to PwC’s Global Investor Survey said accelerated adoption of the technology is important, but they want better information about managing the risks.
For GenAI-enabled threats, fight fire with fire Generative AI is upending the cybersecurity landscape. PwC’s Sean Joyce and Norbert Vas explain how to leverage the technology against those who misuse it.
