Digital X 2023

AI in 2023 has reached a tipping point: GenAI is so powerful and easy to use, it’s poised to change business models and revolutionise how work gets done. But what are the risks? To name just a few: offensive or misleading content; deep fakes intended to spread misinformation or urge stakeholders to share sensitive information; authoritatively presented information that’s wholly inaccurate; the exposure of anonymised stakeholders’ identity; content reproduced illegally from copyrighted material; inadvertent sharing of intellectual property—the list is formidable and growing. Responsible AI (RAI) is the only way to mitigate AI risks. Now is the time to evaluate your existing practices or create new ones to responsibly and ethically build technology and use data, and be prepared for future regulation.

Strengthened rules by the European Union, as well as the UN’s Sustainable Development Goals mean that the embedding of a sustainability focus into every aspect of an enterprise’s transformation is a must. At the same time, emerging use cases for GenAI can help with the challenges you may face as you adjust your business models for the future. Join us to discuss the strategic and ethical perspectives surrounding this emerging technology and what this means to you.