Our Leadership

Hoonsoo Yoon is CEO of Samil PwC.
 

He joined the firm in 1987 and was on secondment to PwC San Jose Office and US Independence Office for 6 years. Throughout his career, he has held many responsibilities including the leader of the US IPO team, which was responsible for the service delivery and quality of all US IPO engagements from Korea, US GAAP and US GAAS audits and the leader of the Global Division serving global clients and cross border transactions. Prior to his current role, he served as the Assurance LoS Leader from July 2017 to June 2020.
 

Hoonsoo holds a Bachelor's degree in Business Administration and a Master's degree in Finance from the Seoul National University. He is a CPA licensed both in Korea and California.

Joonki Hong is the Assurance Leader of Samil PwC.

He has 25 years of professional experience, specializing in cross-border IPO advisory and US GAAP/PCAOB audits. He has also served as PwC Korea's Deputy Assurance Leader and Technology, Media & Telecom industry Leader and has held the lead account partner role for several major multinational companies. 

He previously spent two years on secondment to PwC's San Jose office.

Alex has been a tax partner before taking on the role as a leader in Samil PwC Tax Practice.

He has over 30 years’ experience as a tax advisor, specializing in cross-border M&A, structuring, tax incentives and credits, offshore tax audit assistance and strategic tax advice for domestic multinational companies. He also has helped multinationals based in Europe and the US with tax compliance, tax audits, tax appeals, mutual agreement procedures through competent authorities and global tax planning.

His experience and technical expertise earned him an external advisor role for government bodies including the Tax System Development Deliberation Committee under the Ministry of Economy and Finance, the International Taxation Committee under the National Tax Service (NTS) and the Tax Assessment Quality Review Board under the NTS Seoul Regional Office. He also served as Chairperson of the Taxation Committee in the European Chamber of Commerce in Korea. Currently, he is a member of the OECD Business Industry Advisory Committee (BIAC) and serves as Vice Chair of the International Fiscal Association Korea as well as the Korean Academic Society of Taxation.

Alex holds an MBA from the Korea University Graduate School and a bachelor degree in business administration at the University.  He completed PhD courses in taxation at Hongik University.  He was on secondment to the PwC US San Jose Office for three years.

Joon-Seon Min is the Deals Leader at Samil PwC.

He has extensive experience in providing M&A sell-side advisory, buy-side advisory, restructuring, and corporate governance consulting to numerous prominent Korean conglomerates.

At Samil PwC, Joon-Seon led the EPB (Entrepreneurial & Private Business) Platform from 2021 to 2023 before assuming his current role. In addition to his internal responsibilities, he has been actively engaged externally as an M&A and corporate valuation instructor for large corporations, media outlets, and public institutions. He currently serves as an M&A advisor for the Korea Core Industrial Technology Investment Association (KITIA) and as a consultant for some public institutions.

He graduated from Korea University with a degree in Business Administration and obtained a master’s degree in finance from the same university's graduate school.

Seung-Ho Lee is the Financial Services Leader at Samil PwC.

Since joining Samil PwC in 1998, he engaged in various audit and consulting engagements for financial institutions such as NYSE listing support, financial consolidation, global expansion support, and accreditation consultation. He also served as the head of Samil PwC's IT audit and digital audit.

He graduated from Seoul National University with a degree in Business Administration and served as a member of the Performance Compensation Committee of the National Pension Service.