Analytics Foundation: The foundation for building scalable applications to fuel customer satisfaction and growth

To achieve competitive advantage in today’s digital economy, companies need to gather data across disparate sources in their networks and generate actionable insights that drive scalability and growth. PwC has evolved their B2B platform business models in response to client and market demands. What began as a platform as a service vision has transformed into a robust offering. Analytics Foundation is an end-to-end platform that businesses can license to gain access to data-driven insights and use to build their own applications and modular services. Analytics Foundation enables businesses to ask the right questions of the right data sets so they don’t just see the data — they know what to do next.

Analytics Foundation makes it possible for businesses to build customized solutions that help them leverage data in exciting ways to inform strategy, customer engagement and accelerate growth. Every application and component created on the platform, including the user interface, is accessible as application programming interfaces (APIs) and microservices. “This is about empowering companies to harness their data to build and scale their own solutions,” says John Simmons, Principal, Data & Analytics Technologies, PwC US. “Analytics Foundation provides an environment to quickly analyze data, orchestrate it in ways that enable reusable components, and governance to scale the use of advanced analytics across an enterprise. These capabilities help companies address customer needs effectively––and quickly.”

In a recent IDC Perspective, PwC Digitally Upscales with Analytics Foundation (October 2021, #US48297421), their analyst discusses the evolution of a business platform strategy showcasing PwC’s Analytics Foundation journey from 2012 to the present. IDC states, “Early Analytics Foundation wins helped to validate that you can enable a digital business model by blending the right sort of expert consulting talent and deep industry knowledge with platform capabilities.” The report also includes customer cases across financial services, industrial products and healthcare to highlight how the platform has delivered valuable business outcomes across industries.

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