
Tech fuels retail growth in 2024: Five trends
What are the retail tech trends in 2024? How can retail companies leverage technology to build trust and engage consumers in ways that cement their loyalty?
Seismic transformation across the retail landscape is being driven by shifts in customer preferences, regulatory changes, skills shortages and disruptive technologies. To help survive and thrive in this environment, companies can focus on reinventing their business models and embracing new ways of creating and capturing value.
But how do you reinvent your business model? What key characteristics, structures and practices can define the winners of the future? And what are good examples of retail companies that are already leading the way?
Our holistic analysis of the retail industry answers those questions. Based on performance data for the National Retail Federation’s (NRF’s) Top 100 Retailers from 2019-2022, we’ve identified five distinct business archetypes driving the core of today’s large-scale transformation:
The future of retail will likely be shaped by the evolution of these archetypes. Each has strengths and challenges, requiring different strategies and investments to succeed. Many of today’s leading companies are already driving innovation at scale through strategic partnerships and collaborations, being faster to market, more agile and more innovative. The successful retailers will be those who use the power of platforms and ecosystems to fulfill customer needs while creating value beyond what they can achieve alone.
In this report, we explore each archetype in detail, highlighting key success factors, reinvention advantages and leading practices from top retail companies.
What are the retail tech trends in 2024? How can retail companies leverage technology to build trust and engage consumers in ways that cement their loyalty?
The consumer markets industry stands at a defining moment as AI transitions from isolated deployments to the cornerstone of enterprise-wide transformation.
Consumer markets assurance insights is a quarterly summary for the consumer markets industry. It provides an overview of emerging economic, accounting, reporting and regulatory matters relevant to the industry.