Performance Analyzer Secures Best in Class Awards in the 2021 POI Enterprise Planning Vendor Panorama
The Promotion Optimization Institute (POI) awarded Performance Analyzer four ‘Best in Class’ designations in its 2021 Enterprise Planning Vendor Panorama. Performance Analyzer is PwC’s unified enterprise-level software platform to help users optimize revenue growth management and trade promotion activities.
POI provides cross-functional leading practices to help companies improve enterprise planning and the promotion and distribution of consumer goods. This year, POI has expanded the Vendor Panorama report from TPx to Holistic Enterprise Planning, which includes revenue growth management, pricing, forecasting, and other enabling technologies.
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Performance Analyzer was recognized as ‘best in class’ in four functional areas:
- Revenue growth management
- Data management
- Financial orientation & simulation
- Dashboards
POI cited the following differentiators for Performance Analyzer:
- The Data Factory and Market Model offerings for data cleansing and management are ‘stellar’
- Market planning and analytics are also seen as ‘exceptional’
- Performance Analyzer provides a configurable solution that is based on a client’s business needs
- TPx and RGM suite offerings deliver a flexible yet robust offering for all CPG tiers with capabilities not just for TPx planning, but planning and optimization for the cross-functional enterprise
- With the industry focusing on TPx and Revenue Growth Management, Performance Analyzer is seen as developing into a “holistic enterprise” planning tool for enabling these capabilities
- With a robust product roadmap and dedicated Strategy& Revenue Growth Management and TPx consulting talent, Performance Analyzer has and will continue to develop based on the latest industry thinking