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The key to trust in the metaverse is to design with trust from day one — with frameworks and technology tools that will help you realize and protect long-term value.
When you prioritize trust, you can do more than manage risks — which range from identity fraud and cyber threats to compliance failures and abusive behavior. You can also build trust among all your stakeholders as you conduct transactions and construct alliances with confidence, enhance the user experience and advance on sustainability priorities.
Existing approaches to identity may not be enough for trust in a decentralized and interoperable metaverse. But with the right technologies and processes, you can reliably authenticate your stakeholders’ identities and help them authenticate each other in your metaverse spaces.
Metaverse spaces can provide new attack surfaces for malicious cyber actors. Our community of solvers can help close these vulnerabilities by embedding security-by-design into metaverse architecture, updating cyber hygiene and controls for the metaverse, and monitoring the security of metaverse service providers.
Revenue growth in the metaverse depends on reliable, compliant transactions and on trusted relationships with metaverse service providers and peers. These relationships should address shared responsibilities and benefits, liability, intellectual property rights, and more.
Specialized software and protocols can help you safeguard customers and employees from misinformation, privacy violations, and abusive behaviors in the metaverse. Our team of strategists can also help you develop and apply content moderation that will give your stakeholders an experience that inspires trust.
PwC can help develop and deploy governance that will follow your metaverse operations and stakeholders across multiple platforms, helping to enable oversight, compliance and privacy.
To further enhance trust in a fast-moving digital world, set clear and measurable risk management goals and establish robust reporting to key stakeholders.
Our community of solvers can also help you assess, implement and report on how metaverse activities — such as virtual meetings and supply chain simulations — reduce your carbon footprint.
Inclusive design can make virtual spaces more accessible and inviting, including for people with disabilities and in distant geographies.