Imran Merali

Imran Merali

Partner, Customer Experience, PwC Canada

Imran is a Partner with PwC Canada with over 15 years of experience, leading transformational initiatives in the Energy and Retail sectors.

Imran spent over 10 years in leadership positions in the utility sector, specifically focused on the Energy Consumer. He has extensive experience delivering complex system implementations and business transformation programs. Imran’s areas of specialty include Customer Experience, Meter-to-Cash, Contact Center, Customer Service Operations, Digital Engagement and Channel Management. He also developed and brought to market innovative new customer products and services, including a fuel switching program, an energy management program for large industrial customers, and behind-the-meter products and services.

Imran has a passion and significant experience working with Indigenous communities. While leading the Indigenous Relations function for a large utility he negotiated equity partnership agreements on new transmission projects, settled past grievances and significantly increased procurement and employment.

Prior to joining PwC, Imran was accountable for the execution of a national retailer’s growth strategy, delivering an incremental $500M in EBITDA through core business expansion and driving operational excellence. Imran was also responsible for the organization’s Enterprise Risk Management function, monitoring and mitigating key risks across the company including competition, talent attraction/retention, cyber security, and data privacy.

Imran is an Independent Board Member for the Affordability Fund Trust, a $100M fund established by the Provincial Government to make electricity more affordable for Ontarians. He also launched and served as the Co-President of Ivy Charging Network, which is building Ontario’s largest electric vehicle fast-charger network.

Imran holds a Bachelor of Science from the University of Waterloo and a Master of Business Administration from the Rotman School of Management, University of Toronto. He is married and is the proud father of two children. He’s a long time Toronto Raptors season seat holder and enjoys high intensity group fitness.

Experience

  • Customer Operations
  • Strategy Execution

Specialty

  • Customer Experience
  • Digital Transformation
  • Energy Transition
  • Contact Center Operations
  • Indigenous Relations

Education

  • BSc - University of Waterloo
  • MBA - Rotman School of Management - University of Toronto
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