It is universally accepted that reward is more than money. We also believe that the traditional purpose of reward - to attract, retain and motivate employees - still holds true. As organisations globally face significant disruption from multiple forces, the importance of reassessing their total reward offerings have become greater than ever. Being able to reassess, calculate and effectively communicate the value of the full suite of rewards (including some non-financial aspects, recognition, and benefits), instead of focusing on selected elements like variable pay alone, will be key to ensuring that employees understand the competitiveness of your unique employee value proposition. This enables organisations to continue to attract and retain the talent they need to compete against these threats, but also to capitalise on new opportunities. We also know more now than ever about the complex preferences and needs of the modern workforce, and the factors that drive discretionary effort. Organisations are increasingly viewing Total Reward as an investment - seeking returns that support your performance objectives, drive a connection to organisational value and purpose, and even allowing ‘personalisation’ of reward and benefit offerings. Furthermore, companies are also leveraging all dimensions of their total reward framework to drive business and financial success.
These components are all interconnected and can only be optimised through consideration of each individual element and its relationship to the other.
At PwC, we support you in challenging and validating your Performance and Reward Framework, offering insights and opportunities for enhancement to meet your needs.
Laolu Akindele
Partner | Management Consulting Services Leader, East Africa Region, PwC Kenya
Tel: +254 (20) 285 5000