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Commerce transformation
Transform your commerce ecosystem by catalyzing customer attraction
Customer expectations are higher than ever. They want more choice, speed, and convenience regardless of how or when they’re interacting with a company. With nearly 80% of consumers shopping on 3+ channels over the past six months, now more than ever companies are expected to deliver a seamless, personalized commerce experience across channels to achieve a deeper level of engagement.
Commerce organizations are asking, “How do I attract and retain my customers as they navigate our commerce ecosystem?” Companies can win by focusing on the values and capabilities that can increase their customer attraction. Now is your opportunity to help catalyze customer attraction by transforming your commerce ecosystem.
Commerce transformation flywheel
Transform your commerce organization to help drive customer attraction
PwC’s commerce transformation team solves business to business (B2B), business to consumer (B2C), direct to consumer (DTC), and marketplace challenges across their customer journey providing a holistic set of client business and commercial models. Together, we help our clients put commerce at the center of their organization so they can orchestrate experiences and reimagine their business and bring their vision to life through integrated digital and physical channels that can help meet customers’ ever-rising expectations.
- Strategy
- Experience
- Organization
- Implementation
- Analytics
- Transition services
Strategy
Modern businesses need a “headless” channel strategy that includes engaging with customers, collaborators, and suppliers through online and offline channels in addition to existing channels. A strategy that drives integrating customers, inventory, and order management systems that helps manage data and experience flows across channels and inventory locations based on what customers prefer rather than on how systems are organized.
PwC’s commerce transformation team can help you deliver complex business capabilities and processes through robust digital experiences. We can help you develop your future state vision of the ideal omni-channel experience and assess the maturity of your digital commerce capabilities to help identify gaps and opportunities.
Watch the replay of PwC's Customer Transformation webcast
Why Giving Up Control May Be the Next Way to Get Ahead
Research & Insights
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Beyond ownership - the new era of customer experience
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