
CMO insights from the PwC Pulse Survey
CMOs are innovating and focusing on customer loyalty, all while balancing costs and helping to drive growth.
Cannes Lions International Festival of Creativity 2024
There’s so much all of us can learn about the concerns surrounding GenAI, strategies for delivering personalized experiences at scale, privacy protection, securing a seat at the table, and many other compelling themes.
Check out the five takeaways on the rising role of marketing from our Chief Marketing Officer, Matt Lieberman, as well as other timely and relevant insights from Cannes Lions 2024.
CMOs are innovating and focusing on customer loyalty, all while balancing costs and helping to drive growth.
PwC’s Global Entertainment & Media Outlook offers an in-depth, five-year forecast of evolving forces that will likely shape the entertainment and media industry.
Discover how leveraging data analytics can help you understand your customers more deeply and create more dynamic experiences.
Build better relationships with Customer Engagement from PwC. It provides timely and precise data about your customers, helping you make more informed decisions.