Compliance with the PDPA isn't solely the responsibility of legal, compliance, or security teams, it's a collective obligation. Everyone in the organisation must understand their role in safeguarding personal data. The 2024 Act is timely. It provides much-needed clarity to enhance the country’s data protection framework, level the playing field and positions Malaysia as a competitive and attractive destination in the global market. Now is the time to rethink your data governance framework, assess your third-party risks, and accelerate efficiencies through standardisation and automation to secure the way you collect, process and transfer personal data.