Commercial Due Diligence on a regional mobility sharing platform based in Malaysia

Situation

Our client was exploring a potential investment into a regional mobility sharing platform

We were engaged to conduct a Commercial Due Diligence on a mobility sharing platform, as part of a broader Integrated Due Diligence service that included Financial and Tax Due Diligence

Approach

The Commercial Due Diligence included an:

• In-depth market assessment on the potential of the mobility sharing market including key growth drivers for adoption and infrastructure readiness in Malaysia and Indonesia
  

• Assessment of key competitors and strengths 

• Customer survey of >200 participants, including the target’s key customers to understand key purchasing criteria and opportunities for increased adoption

Impact

• Assessment of the target’s business model, financial projections, strategy and ability to scale and acquire new customers 

• Identified specific value levers to support future growth and the platform’s pathway to profitability

• Synthesized findings from integrated due diligence to formulate a clear point of view on the industry prospects, investment thesis and key deal considerations

Key drivers supporting adoption of mobility services in Malaysia

Key criteria that influences customers’ decision to use a mobility sharing platform