Market assessment and strategic options analysis for a real estate and construction company in Malaysia

Situation

Our client was seeking to understand market opportunities as well as ultimately identify strategic growth options moving forward for its business in the real estate and construction industry

We were engaged to perform a market assessment on the Malaysian infrastructure, construction and real estate market, provide an outside-in strategic review of the client’s business as well as identify strategic options for enabling future growth and creating value 

Approach

• Conducted an in-depth market assessment analysing the key industry drivers, trends, and challenges of major verticals
• Estimated Malaysia’s addressable market for business verticals in the real estate and construction industry
• Benchmarked the client’s business against major competitors and global leaders
• Performed an outside-in performance review of the client’s business, and proposed strategic options to the client to consider moving forward

Impact

• Detailed market sizing model to estimate the total addressable market and growth potential of the infrastructure, construction and real estate market in Malaysia

• Identified key market verticals that presented the most attractive opportunities 

• Identified potential synergies within the client’s existing businesses that could enable further growth and value creation

• Proposed strategic value creation options for further discussion and potential implementation

Construction industry market size by core market verticals

Competitor benchmarking and outside-in performance review

Strategic options analysis