As the stakeholder landscape evolves in a crisis, the key is for management to build trust and confidence with its relevant stakeholders by ensuring that their interests are managed appropriately. It is also imperative for the affairs of the business to be stabilised before a strategy can be implemented to maximise recovery.
If parts of the business are approaching a crisis, you need to ask how you are managing the situation to stay in control. What will happen with the business or subsidiaries in question - should they be sold, closed, restructured or be part of an insolvency proceeding?
There are various options available to management to carve out ailing parts of the business. The costs and risks of all options should be considered carefully before making an informed decision on the best solution and ensuring that it is implemented properly.