Development of 5-year Transformation Strategy for a pharmaceutical business in Malaysia & Indonesia

Summary

We were engaged to support a leading pharmaceutical company to develop a strategic business plan, which included a strategic review of their existing operations and developing a 5-year value creation and transformation plan

Situation

Our client is a large integrated pharmaceutical player in ASEAN seeking to expand regionally, and sought advisory services to develop a 5-year Value Creation Strategy and Transformation plan for their business

Approach

Review of the healthcare and pharmaceutical industry, including key market trends, opportunities, and competitive landscape
Analysis of the profit pools along the pharmaceutical value chain
Conducted a baseline analysis of Management’s business plan to evaluate opportunities for upside growth
Premised on findings from the market and baseline analysis, developed a detailed 5-year transformation strategy and value creation plan

Impact

Developed a robust 5-year Value Creation Strategy and Transformation plan, which included:

Value proposition to support differentiated market positioning
Product and market expansion opportunities
Target operating model, key target segments and routes to market
Key operational levels to enable greater cost optimisation
Implementation roadmap and transformation strategy
Strategic implementation plan and robust programme management framework

Profit pool analysis in Pharmaceutical value chain

Pharmaceutical trends observed globally

Strategies of global pharmaceutical players

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