Finance for Non-Finance Professionals (FNFP) - SSG funded

Upcoming sessions:

2024: 27 - 29 May, 31 Jul - 2 Aug, 30 Sep - 2 Oct, 25 - 27 Nov

Course objectives

To raise the level of financial awareness of participants and enable them to use the financial information provided to make better short-term or long-term decisions in managing their businesses.

Benefits of Attending

There is a greater need to understand financial information, particularly the balance sheet, profit and loss account and cash flow statement as companies strive to enhance their shareholder value. Decisions made without properly understanding the financial implications may lead to reduced profits (or even losses) and a reduction in shareholder value.

By raising financial awareness, participants are better able to manage businesses’ revenues, costs, profits and cash. Participants will also be able to use their new financial knowledge to make more effective decisions. This workshop will provide basic financial principles and cover generic financial management tools necessary for decision making. Learning is achieved via practical examples which reinforce the theory; case studies and short exercises; and topic-related internationally acclaimed videos which successfully simplify the financial topic for the non-financial person.

Participants will also go through a highly interactive board game, (ProfitPlus™) which allows participants to experience how transactions affect the balance sheet and profit and loss account over 2 trading years. Participants also prepare year end financial statements. The ProfitPlus™   board game is many participants’ favourite part of the workshop when we conduct  in-house workshops for our clients.

This programme will also feature a number of panel discussions and fireside chats with experienced practitioners from banking and financial institutions, as well as successful SME business owners and CFOs with SME experience. 

Course overview

Equip yourself with key skills needed in the finance function

Increase the financial literacy and financial management capabilities of SME owners and business leaders and provide assistance on how their companies can get into a better financial standing.

Raise the level of awareness of how SME owners and business leaders can access different forms of capital for their financing needs.

Tap into a valuable professional network

This programme will feature a number of panel discussions and fireside chats with experienced practitioners from banking and financial institutions, as well as successful SME business owners and CFOs with SME experience.

Make use of SkillsFuture Singapore subsidy schemes

Receive reimbursement from SkillsFuture Singapore subsidy schemes. For non-SME companies and individuals (Singaporeans / PRs below 40 years old), 70% of your course fee could be subsidised. For SMEs and individuals (Singaporeans / PRs above 40 years old), the subsidy increases to 90%.

Course agenda

  • Financial statements
    • Understand the main components of a typical set of financial statements or annual report
    • Appreciate the key underlying accounting concepts used in the preparation of financial statements
  • Business Analysis
    • Know how to interpret financial statements and analyse businesses using the 7-step approach
    • Perform a SWOT analysis using financial statements
  • Cash Operating Cycle
    • Understand the cash operating cycle and what affects a company’s cash flow
    • Manage the cash operating cycle 
  • Costing
    • Know the different categories of costs which exist and their implication on costing
    • Understand costing concepts, and apply them in making business decisions
  • Budgeting, Forex and Taxation
    • Have an appreciation of budgeting and the effects of foreign exchange movements and taxation on financial decisions
  • Investment Appraisal Tools
    • Understand the payback period, net present value and internal rate of return methods of project appraisal in decision-making
    • Understand briefly the concepts of shareholder value, gearing and weighted average cost of capital
  • Profit versus Cash
    • Understand the difference between the impact on profit and cash of 15 typical transactions which companies undertake
    • Be clear on why cash is king!
  • Warning Signals
    • Uncover and appreciate what some of the clear warning signals are in financial statements
  • Sustainability
    • Understand what is sustainability & sustainability reporting
    • Be aware why practising sustainability is important

Course programme

Day 1 

  • Introduction
  • Financial statements
  • ProfitPlus™ Board Game -  Round 1
  • Business analysis

Day 2 

  • Cash operating cycle
  • Costing
  • Budgeting
  • Foreign exchange implications
  • Taxation
  • Sustainability

Day 3 

  • Investment appraisal tools
  • Business analysis case study of the lessons from Amcol
  • ProfitPlus™ Board Game - Round 2
  • Profit versus Cash 
  • Warning signals

Subject expert and trainer

Anthony Moore

Programme Director and Chief Trainer

Anthony Moore has more than 20 years of experience advising clients on their financial and communications training strategy across a broad range of industries. To date, Tony has conducted training for more than 12,000 participants in finance and working capital management over a span of more than 20 years at PwC Singapore.

Tony is one of PwC’s leading workshop facilitators for both face to face training and virtual learning and has designed and facilitated workshops successfully in Singapore, Malaysia, Hong Kong, China, Korea, Japan, Vietnam, Indonesia, India, Sri Lanka, Thailand, France, USA, South Africa, Azerbaijan, Dubai, United Kingdom, Australia and New Zealand.

Feedback from SME Owners, CEOs, CFOs ...

  • Experienced and engaging workshop leader
  • The workshop used practical games/ exercises to create interest and helped in understanding basic accounting knowledge
  • Excellent introduction for non-finance executives
  • Packed full of goodness
  • Wonderful trainer, great pace, engaging
  • Very knowledgeable and patient in explaining
  • Concepts useful, trainer able to speak in layman's language and knowledgeable
  • I never thought Finance could be so much fun!

Course fees

Applicant profile Singapore Citizens aged between 21 to 39 years old / Permanent Residents aged 21 and above Singapore citizens aged 40 and above
Enhanced Training Support for SMEs
(SME-sponsored Singapore Citizens and Permanent Residents)
Non-Singaporeans /Non- Permanent Residents
Subsidy Category & Amount Up to 50% of course fees Up to 70% of course fees Up to 70% of course fees Full course fee, no SkillsFuture funding
Full course fee $1,600.00 $1,600.00 $1,600.00 $1,600.00
SkillsFuture funding $800.00 $1,120.00 $1,120.00 -
Nett Course fee $800.00 $480.00 $480.00 $1,600.00
GST 9% (on Full course fee) $144.00 $144.00 $144.00 $144.00
Payable course fee (Including 9% GST) $944.00 $624.00 $624.00 $1,744.00

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PwC's Academy is the specialised external training arm of PwC Singapore, where powerful, practical, and relevant experiential learning solutions are developed leveraging on PwC's core competencies and deep industry knowledge.
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