Realising the full potential of data and AI in the Middle East

IDC Vendor Profile: A consulting-led life-cycle approach by PwC Middle East

  • Publication
  • 1 minute read
  • March 23, 2025

As AI and data take centre stage in the Middle East’s digital transformation, PwC Middle East is leading the charge with a consulting-led, end-to-end approach. Recognised in IDC’s latest vendor profile, our data and AI practice is helping businesses and governments unlock value, drive operational efficiencies, and fuel innovation.

With a strong regional footprint—including the AI Centre of Excellence in Riyadh, innovation hubs across the UAE, KSA, and Egypt, and strategic investments in cloud, analytics, and AI—PwC Middle East is committed to delivering cutting-edge solutions tailored to the region’s evolving needs. Our partnerships with global technology leaders, alongside deep industry expertise, allow us to provide scalable, future-ready AI and data capabilities that empower organisations to thrive in an era of rapid change.

The report highlights our role in enabling AI-powered transformation across industries, from government and financial services to healthcare, energy, and beyond. By combining global expertise with local market insights, we continue to shape the future of AI adoption, ensuring organisations can harness technology responsibly and effectively.

Get the full insights on PwC Middle East’s AI and data leadership from IDC. 

A consulting-led life-cycle approach by PwC Middle East

Download the full report (PDF of 173.85kb)

Contact us

Ali Hosseini

Chief AI and Technology Officer, PwC Middle East

Email

Akif Kamal

Partner, Technology Consulting, PwC Middle East

+971 50 8734894

Email

Jan Gloncak

Partner, PwC Middle East

Email

Contact us

Dr. Bashar El-Jawhari

Dr. Bashar El-Jawhari

Localisation Practice Leader, Partner, PwC Middle East

Nicolas Laborie

Nicolas Laborie

Supply Chain Localisation, Partner, PwC Middle East

Tel: +971 54 793 3768

Doaa Fayyad

Doaa Fayyad

Senior Manager, Supply Chain and Efficiency, PwC Middle East

Follow us