Crisis Management

A strategic, agile and timely response to crisis

As the world becomes more complex and connected, the threat of a corporate crisis grows

There are instances everywhere: a pandemic spreads worldwide, causing massive global business disruption and a public health disaster; a corruption scandal causes a corporate leader to step down; a data breach shakes customer confidence; quality issues trigger a widespread product recall. And these are just a few examples.

Organizations face challenges that present varying levels of severity.

But handled poorly, even a seemingly minor shock has the potential to escalate into a crisis that threatens the viability of a business.

There are different types of crises, and they can arise anywhere, anytime, for myriad reasons. Usually triggered by significant internal or external factors, every crisis has the potential to:

cause enterprise-wide, multi-functional impacts

disrupt normal business operations

inflict reputational damage

All of this means the effects of a corporate crisis can be catastrophic—to brands, people and the bottom line.

Building capability in your crisis leadership

We put less emphasis on building lengthy plan documents—and more on building the capabilities of your crisis management team. We use a program of exercises designed to present them with a variety of different scenarios they could potentially face in a real event.

How we can help

Crisis management health check

Assess your current capability

We’ll benchmark your organization against standards and common industry practices. Then we’ll provide insights around strengths and weaknesses, as well as a roadmap for enhancement based on what we’ve seen work well elsewhere.

Contact us

Edward Matley

Edward Matley

National Crisis & Resilience Leader, Partner, PwC Canada

Tel: +1 604 806 7634

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