Looking back on key lessons learned from the first eight months of market activity and from our own journey at PwC Canada, we share our perspective on how leaders should define their organization’s approach to generative AI.
Learn how a risk-aware approach can enable your company to make the most of GenAI, and explore key questions for CIOs, CISOs and board members.
We outline the four key pillars of our Responsible AI Framework, which you can use as a foundation for designing a responsible approach to GenAI for your organization, along with key questions to think about as you move forward.
Leaders are asking how they can use this emerging tech to create strategic advantage and how it will impact their organization’s workforce. Here are five key questions you should be asking when thinking about the impacts of generative AI on your workforce.
Here we explore what’s happening in the market and some key considerations for those who are ready to start assessing generative AI opportunities, starting with value, availability of data and future-readiness.
The latest developments in generative artificial intelligence are clearly on the minds of Canada’s chief executive officers. According to our 27th CEO survey, 59% of Canadian CEOs believe generative AI will significantly change the way their company creates, delivers and captures value in the years to come. With the majority of Canadian CEOs acknowledging the transformative potential of generative AI, organizations need to quickly determine how they'll use it to reinvent their businesses and the role it can play in supporting long-term growth.
While addressing the many unknowns and uncertainties is critical, it’s also important to acknowledge the growth opportunities. For organizations that successfully incorporate the right level of human insight and ingenuity to capture the full power of generative AI, it’s a chance to push past the discomfort this technology creates to become the market leader. But with so much happening so quickly, companies need to take action to demystify generative AI and assess the transformative possibilities it opens up.
To help Canadian leaders start the journey, our community of solvers is sharing their insights into the key issues raised by generative AI, including the very important considerations related to trust, ethics, privacy and consent. They’re also helping organizations explore the types of use cases at play and the benefits they create, the very significant implications for the workforce and the technology capabilities and partnerships required to move forward. We invite you to read our perspectives on the many questions surrounding generative AI and look forward to discussing the path forward for your business as you begin your own journey.
CIO’s Future of Digital Innovation Summit & Awards Canada celebrates Canadian organizations and their pioneering projects that are actively shaping the future of digital innovation. Our project entry for Generative AI Transformation at PwC Canada has been named a CIO Awards Canada winner for 2024, submitted by our CIO Irene Zaguskin. The application was focused on our Copilot rollout and our GenAI transformation journey.
Partner, Consulting, Global Chief Transformation Officer, PwC Canada
Tel: +1 416 814 5780
National Digital Risk Solutions Leader and Americas Cloud Risk Capabilities Leader, PwC Canada
Tel: +1 416 941 8464
Partner, National Workforce Capability Leader, PwC Canada
Tel: +1 403 923 4332
