Global Consumer Insights Pulse Survey 2022

Indonesia result

Consumer habits shaped by the pandemic look likely to stick or even increase

The Pandemic has accelerated and consolidated Indonesian consumers' habits. But what does this at mean for the companies that serve them?

Indonesian consumers plan to sustain or increase spending across most categories

Indonesian consumers plan to sustain or increase spending in most categories. However, for some categories spending is likely to decrease. What are the categories that Indonesian consumers allocate their spending to?

Obstacles faced by consumers is resulting in changing purchasing habits

Indonesian consumers haven’t given up their expectations of quality, choice and service. However, they are still facing similar obstacles in their day-to-day shopping habits, whether it's in-store or online.

ESG factors continue to affect consumer shopping behaviours

Environmental, social and governance (ESG) factors continue to affect consumer shopping behaviours in Indonesia. and this is impacting their decision making.

Changes to our working arrangements and lifestyles

In some form or another, there has been a shift back into the workplace of work. How has the pandemic changed Indonesian consumers' working arrangements and lifestyles?