Ensure that your IPO team has a strong leader in place. In most companies, this role is assigned to the chief financial officer (“CFO”), sometimes head of business development or corporate finance. For larger or more complex IPOs, an IPO steering committee is usually formed. A strong IPO leader should be clearly identified as he becomes the point of contact, both internally and externally, and will drive the whole process, achieve milestones, liaise with stakeholders, and take critical decisions.
The key to a successful IPO is being consistent throughout—solid economics, strong fundamentals and a well-prepared equity story that is easily understood. Although the IPO market is beyond control, companies that envision an IPO in their future can start now and give themselves the best possible chance for success when the markets open. As the saying goes, “A plan to fail is to fail to plan”