Transforming Together at GITEX
In a rapidly evolving world, the ability to adapt and transform is crucial. At PwC Middle East, we believe in empowering businesses to not only navigate disruption but to thrive in it. Our approach, rooted in the synergy of human-led, tech-powered innovation, enables us to deliver solutions that are as forward-thinking as they are impactful.
This year at GITEX, we are thrilled to partner with our strategic alliances – Microsoft, Oracle, and AWS. Visit our alliance pods to discover our innovative solutions and learn how we can provide sustained outcomes.
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gitex 2024
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Showcasing our solutions
At our alliance booths this year, explore the latest advancements in cloud, AI, data analytics, and discover how we’re shaping the future of technology.
- Microsoft
- Oracle
- AWS
Microsoft
We will showcase our latest AI services, designed to transform how businesses operate, enhance efficiency, and build trust. Our offerings include AI advisory and implementation, task automation, improving customer engagement, and developing and commercialising AI assets.
We leverage AI to analyse unstructured data such as text, images, and code, while ensuring responsible AI usage through strong governance, security, and ethical practices. These services drive innovation while maintaining a focus on trust and accountability in AI applications.
Oracle
Connect with PwC experts on the ground to discover how your business can leverage Oracle’s industry-leading cloud technologies. We help organisations optimise operations, drive innovation, and stay competitive with services like Oracle Cloud implementation, ERP solutions, and advanced data analytics—all backed by our proven 'Predictable Value' approach.
With a strong emphasis on governance, security, and trust, PwC guides businesses through a successful digital transformation journey.
AWS
We will be demonstrating innovations in educational technology, showing how AI and VR can work together to create a personalised and immersive learning environment for students.
We will also showcase how the metaverse can deepen this experience by allowing learners to immerse themselves further, create avatars as study companions, and use AI to interact with historical figures in technology, art, and culture, enabling them to relive the past in a dynamic way.
Taking the stage
Check out what our key industry leaders have to say about the latest technology trends
