Deals activity in Canada in the second Trump era

  • Insight
  • 4 minute read
  • November 06, 2024

Now that Donald Trump has emerged as the next president of the United States and the Republicans appear likely to control the two houses, we want to share our thoughts about some of the key steps we expect a Trump administration will take and how they may impact the deals market in Canada.

To develop our thoughts, we’ve used our in-house platform that uses artificial intelligence (AI) to gather and analyze information continuously on global socio-economic and geopolitical trends from a large number of sources. Using this platform, we focused on six areas where we believe there’s a relatively high likelihood a Trump administration supported by a Republican majority in the two houses could lead to significant deviations from the policies of the Biden administration.

We expect one of the first actions of President Trump will be to severely limit immigration and act on illegal immigrants who already reside in the United States. We believe this will lead to a significant reduction of labour supply, mainly in the manufacturing, retail, agriculture, construction and health care services, which will likely raise the cost of doing business in those sectors. Some of those illegal immigrants may cross the border to Canada.

Another step President Trump will likely take shortly after his inauguration is to impose tariffs of 10% on some countries and a much higher tariff on China of up to 60%. We believe Canada will be exempted, given the Canada-United States-Mexico Agreement (CUSMA). However, we do believe a plausible scenario could include the following:

  • Targeted tariffs on various Canadian goods under Section 232 of the US Trade Expansion Act. This section provides the president the power to adjust imports, including using tariffs, if it’s found that excessive imports are a threat to US national security. We note that President Trump used this section in his previous term against steel imports. If such tariffs are imposed on Canada, there’s a period of at least 60 days during which the United States and Canada would seek to negotiate an appropriate way forward. We note that the first 2.6 million vehicles Canada exports to the United States are fully exempt from this section.
  • We expect that during 2025, Trump will use his ability to terminate CUSMA as a bargaining chip to obtain concessions from Canada ahead of the renegotiation of CUSMA scheduled for 2026. In that context, it should be noted that Canada’s top non-resource exports to the United States are all in the manufacturing sector, including vehicles, machinery, plastics, electrical equipment and aluminum.

Trump and the Republican party don’t see the fight against climate change as a priority. As such, we expect a Trump administration will work with the two houses to dilute or in some cases terminate legislation aimed at fighting climate change. For example, Trump has proposed rolling back several environmental regulations, including those related to emissions and coal ash cleanup. His campaign has also suggested reducing the powers of the Environmental Protection Agency (EPA) and its budget.

While we don’t believe a Trump administration will revoke the Inflation Reduction Act, it is likely to dilute it, especially as it relates to electric vehicle (EV), EV battery, renewable energy, public transit and pollution controls. For example, it’s likely a Trump administration will roll back some or all of the tax credits available to US consumers when they purchase an EV that meets certain North American content rules. A less likely scenario, but not out of the realm of possibilities, would involve changes to the content rules that will disadvantage Canada and Mexico, while maintaining tax credits for US-produced EVs. 

While we saw record levels of oil and gas production under the Biden administration, we expect Trump will aim to further enhance production by removing more regulatory barriers and opening additional areas for drilling. We also expect a Trump administration will be interested in enhancing oil and gas trade with Canada through increased production and new pipelines going north-south.

While Trump and the Republican party have promoted their intention to cut income tax, Trump is on record that he will not touch the big spending items of Medicare, social security and defence. Thus, we don’t expect major tax cuts, and this will likely increase deficit and debt in a manner that could negatively affect the US global financial position. However, a Trump administration will almost certainly extend the personal tax cuts instituted in his first term, which are set to expire in 2025. We note that Trump is toying with the idea of income tax cuts that would be financed with increased tariffs, but since this would require very large tariffs, we raise doubts about the success of such policy.

A Trump administration helped by Republican control of the two houses is expected to turn the United States more inward. This suggests commitment to the North Atlantic Treaty Organization (NATO) might decline, forcing other NATO countries to increase funding and activity levels. Canada will likely find itself under tremendous pressure to increase its defence budget substantially and co-operate with the United States more closely in developing continental supply chains that decouple the United States from China (e.g. expedite the exploration and mining of critical minerals).

Impact on Canadian deals market

The impacts of such steps on the deals market in Canada may include:

Canadian companies that are competing with US companies (within Canada or as exporters to US markets) in labour-intensive sectors, where labour shortages will develop in the United States because of immigration policy, could become more attractive investment opportunities. These may include industries such as: retail/warehousing, food processing, agriculture and labour-intensive manufacturers. Furthermore, our analysis suggests the actions we expect to be taken by the Trump administration will further weaken the Canadian dollar. This will likely further enhance the prospects of companies in these sectors.

Canadian manufacturing companies in capital-intensive industries could suffer from the uncertainty created by a Trump administration regarding its trade relations with Canada. This may lead to establishing or expanding operations in the United States and to lower deal activity in Canada involving these companies. Manufacturing companies involved in the EV supply chain and other energy transformation would face another challenge, as they may see a decline in demand from the United States.

Spending on defence in Canada will likely increase substantially. This may open opportunities for Canadian companies operating in defence supply chains, such as aerospace, drones and cybersecurity. It may lead to increased deals activity in the sector.

Oil and gas producers and pipeline companies may experience renewed interest from investors, leading to more deals activity.

The mining sector may get a boost from increased US interest in decoupling from China. As such, it is plausible the sector will become more attractive for investors, resulting in more deals activity.

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Michael Dobner

Michael Dobner

Partner, National Economics Leader, PwC Canada

Tel: +1 416 520 5859

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