Expansion in Emerging Markets

Service Overview

Increasing competitive pressures, aging domestic consumers, growth and cost effectiveness pressures and a saturated domestic market are forcing insurers to pursue opportunities internationally. In order to succeed, insurance companies need to ensure they are knowledgeable on the emerging markets' social/cultural/geopolitical climate, its regulatory structures, and that they understand consumer market behaviors.

Organizations need to think and act locally while operating globally. We help our clients navigate the realities of today’s changing world and can help drive growth through expansion - expansion to new markets and expansion/realignment to address today’s new consumer by:

• Driving global growth through building out an oversea business strategy (entry strategy) that captures the benefits of global markets by choosing the right market and implementing the appropriate business models for these new markets:
• Assessing company strategy on operations, products and vendors, based on PwC globalization maturity framework;
• Embedding the consumer/customer behavior/wants into organizational strategic plans;
• Evaluating product portfolio to evaluate opportunities for innovation and realignment;
• Establishing proper KPIs/measures and tracking mechanisms to provide visibility and assess ongoing performance against objectives, report progress; and
• Performing a readiness and risk analysis and a project plan for execution.