Transformation

In the Middle East, where dynamic shifts in policy, governance, and technology redefine the landscape, disruption is a constant. For both public and private sectors, navigating this environment requires more than just keeping up, it demands staying ahead with visionary leadership and proactive transformation.

Disruption has become the new normal. Transformation can be turbulent, lengthy and isn’t always guaranteed to succeed.

At PwC, we can help you become a transformative enterprise—one that can rethink, reinvent and thrive instinctively. It’s less about transforming for each new challenge, and more about creating the right foundation – for continual modernisation, innovation and business model reinvention.

From business model reinvention and finding your competitive edge to making your people primed for innovation and retooling in the cloud, we’re relentlessly focused on helping you to deliver sustained outcomes as your partner of choice in transformation.

عربي

Hear from our transformation leaders

From business model reinvention and finding your competitive edge to making your people primed for innovation and retooling in the cloud, we’re relentlessly focused on helping you to deliver sustained outcomes as your partner of choice in transformation.

Ahmad Abu Hantash

Partner, Middle East Transformation Leader

Faisal Al-Sarraj

Partner, KSA Deputy Country Leader

Client stories

Hear from our clients about how we helped them push beyond just transforming to become a transformative enterprise.

How we helped

Our approach to transformation

In a time of change and uncertainty, you need to develop and embed the right operating, business and tech models to continuously protect and create value, and stay one step ahead of disruption.

From building the right infrastructure for transformational tech to fully integrating cloud into your core processes, these 5 cornerstones (tailored by industry), and our industry community of solvers and specialists, global network and ecosystem of Alliances can help you innovate at pace and reinvent at scale.

Clear value creation strategy

An enterprise wide strategy which encompasses business model reinvention at its core - enabling you to serve customers in a new way; look at new products and services; whilst staying one step ahead on how you respond to market forces and competitive pressures.

Fit for Growth operating model

Ensuring that your organisation has the right operating model in place to succeed - our industry-led community of solvers will ensure that your organisation, processes and systems allow for growth, and are agile enough for ever-changing landscapes.

Integrated technology

Helping build the right infrastructure for transformational technology - which is focused on customer value and real outcomes; is agile to allow you to leverage the newest, emerging technologies and is fully integrated with our alliance and ecosystem partners to create an environment for unstoppable reinvention.

Engaged workforce

Preparing your people for innovation by developing a holistic workforce who are connected and equipped to deliver on your organisation’s purpose, values and culture.

Always-on transformation

Be primed and ready to react and reimagine outcomes - from new experiences to new products - with a team ready to transform.

Our transformation services

Industry Edge+

Be geared for unstoppable reinvention

Industry Edge+ encompasses a full stack of capabilities which are tailored to meet your industry-led requirements, helping you become an organisation that transforms naturally.

Leverage the power of FinTech to help you achieve sustained outcomes. Convert the disruptive power of new technologies and partnerships into more efficient, innovative and agile operations.

Unleash the power of AI to transform your Healthcare business with new intelligent automation and machine learning capabilities - ensuring you can transform seamlessly at scale and pace whilst minimising investment in proprietary and high-cost technology.

A new mobility ecosystem is emerging. Stay ahead by embracing innovative, human-led technologies, which foster a mobility ecosystem that is smarter, cleaner, and more inclusive.

Innovate with speed and agility with the know-how to act - explore the new opportunities from the global decarbonisation agenda of tomorrow to uncover sustainable hydrogen technologies and markets.

Reinvent your business model

Today’s pace of change and the influence of converging megatrends – from technological disruption to climate change – mean that how businesses create, deliver, and capture value will need to fundamentally change too.

Find out how to accelerate your transformation

Be transformative